Story Time

Writing is one thing. It can be fun. It can be a chore. It can be quick and easy. It can be long-winded and complex. Storytelling is completely different. I've always believed that if a true storyteller is prepared, willing to take ample time, and practice due diligence, a story writes itself. When I take on a project, there's only one route to perfection, a balance of creativity, accuracy, voice and flow. I've been lucky to be employed as a print journalist for over a decade now, working for several award-winning newspapers, magazines and websites. Along the way, I've specialized in every step of the publishing process including writing, editing, photography, layout and website/social media management. My content has covered subject matter of all sorts (search for specific topic examples on the left; above if mobile). My passion has always been learning about different people, their ambitions, hobbies and life's work. Sure, I can be an editor, copywriter, content strategist, editorial director, social media manager, blogger, whatever description fits your fancy. But above all, I consider myself a storyteller. 

Minneapolis Northwest Insider's Guide - Day Tripping

As a local lifestyle expert and resident of Maple Grove, I was tapped by MSP Communications to write the Minneapolis Northwest Insider's Guide's "Day Tripping" article, the issue's main feature highlighting the area's hottest spots to go for food, family fun, grownup getaways, outdoor adventures and retail therapy. This was a special section in Mpls.St.Paul Magazine's May 2019 issue.

U.S. Bank Stadium Custom Magazine

I was contracted to create the Minnesota Meetings + Events U.S. Bank Stadium by clients SMG and MSFA, organizations tasked with creating and running the stadium. This issue was published in the fall of 2016, coinciding with the stadium's opening. It won the Gold Award in the 2017 Minnesota Magazine & Publishing Association (MMPA) Excellence Awards in the category of Single-Topic Issue for Business Trade Organizations. Here's a look at the issue as a whole.

Five Faces of U.S. Bank Stadium

I was granted exclusive access to profile five key leaders in the U.S. Bank Stadium project as it was still in the works. I chose a Q&A-style format to display as much as their insight as possible. The most interesting thing about this feature: Each of these five individuals and the companies they represent had different angles of interest and investments in this stadium, but all five had to work together to achieve a successful product. This story was the largest feature in the custom U.S. Bank Stadium magazine I was contracted to do for SMG and MSFA as a special Minnesota Meetings + Events edition. It was published in 2016 in conjunction with the stadium's opening.

Still a Star: Alan Page Gives Back

Alan Page, an NFL Hall-of-Famer and retired Minnesota Supreme Court Justice, now spends his time building the Alan Page Foundation, which provides minorities grants and guidance for post-secondary education. Fittingly, the Page Foundation threw the first community fundraiser at U.S. Bank Stadium. This profile on Alan Page was featured in the custom U.S. Bank Stadium magazine I was contracted to produce for SMG and MSFA as a special Minnesota Meetings + Events edition. It was published in 2016 in conjunction with the stadium's opening.
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